Phoenix Observation Tower by BIG


Danish studio BIG has designed an observation tower shaped like a honey dipper for Phoenix, Arizona. BIG has nicknamed the structure “The Pin”.

The spiralling structure is conceived as a tourist attraction that will contain a continuous series of exhibition spaces, shops and restaurants.




There are three glass elevators to transport visitors from the base of a narrow stalk to the summit of the sphere.




“Like the monsoons, the haboobs and the mountains of the surrounding Arizonian landscape, the Pin becomes a point of reference and a mechanism to set the landscape in motion through the movement of the spectator,” commented BIG founder Bjarke Ingels.


“The motion at the Pin is turned inside-out, allowing visitors to contemplate the surrounding city and landscape of Phoenix.”





“Like a heavenly body hovering above the city the Pin will allow visitors to descend from pole to pole in a dynamic three dimensional experience seemingly suspended in midair,” said Ingels.





Restaurants will be located at the base of the sphere, while a new public square surrounded by shops will be positioned at the ground-level entrance.






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